Monday, 15 March 2010

UK Supermarket Has To Re-Brand It's Fat Balls

UK Supermarket, ASDA (owned by WalMart) currently offers a rather amusing product on its shelves. Fat Balls. These are essentially a treat for birds, made up of rolls of fat and seeds. Quite appropriately named if you ask me.


However, ASDA has recently began to notice people emerging from their pet aisle with some what of a grin on their faces. This is obviously not what ASDA is intending to do. They want to sell serious products, and not make people laugh.

Therefore ASDA are considering re-branding the product and changing the name to something more appropriate.

Only last year they had to move their 'Cock Soup', a Jamaican delicacy onto the top shelf, as people complained that it was somewhat of a rude name.

Hopefully someone will now make a Facebook group to save 'Fat Balls'. I would join that.

0 comments: